Are you a small business owner looking to create or revamp your website? Having a well-designed and functional website is crucial for attracting customers and growing your business. To help inspire you, we have compiled a list of the top 5 best small business websites that are worth checking out.

1. ModCloth

ModCloth is a popular online retailer that specializes in vintage-inspired clothing. Their website is visually appealing, easy to navigate, and provides a seamless shopping experience for customers. The use of high-quality images, clear product descriptions, and integration of customer reviews make this website stand out.

2. Huckberry

Huckberry is an e-commerce site that curates unique products for the adventurous man. Their website has a clean and modern design, with stunning visuals that showcase their products in the best light. The use of lifestyle images, interesting product descriptions, and a user-friendly interface make Huckberry’s website a great example for small businesses.

3. Warby Parker

Warby Parker is a well-known eyewear company that disrupted the industry with its affordable and stylish glasses. Their website is sleek, professional, and embodies the brand’s identity. The intuitive virtual try-on feature, educational content about eyecare, and simple checkout process make Warby Parker’s website a must-see for small businesses in the e-commerce space.


BANDIER is a luxury activewear retailer that has gained a loyal following for its trendy and high-quality products. Their website is visually captivating, with bold colors and dynamic layouts that appeal to their target audience. The seamless integration of social media, informative blog posts, and personalized recommendations make BANDIER’s website a standout in the retail industry.

5. Birchbox

Birchbox is a beauty subscription service that has expanded into a full-fledged online beauty retailer. Their website is stylish, user-friendly, and offers a personalized shopping experience for customers. The use of quizzes to recommend products, detailed customer reviews, and a subscription option make Birchbox’s website a great example for small businesses looking to engage their audience.

In conclusion, these 5 best small business websites serve as excellent examples of how to create a compelling online presence that drives traffic and converts visitors into customers. Take inspiration from their design, functionality, and user experience to elevate your own small business website to the next level.